Wood flooring industry
#1
Wood flooring industry started service war years, in the real estate investment hot, China's construction and decoration industry is developing rapidly, wooden flooring also will be rapid development. But because the product technical content, investment requirements are not high, the industry threshold is low, around the wood flooring production pvc angle lengths suppliers northern ireland into the sky, a single laminate flooring brand suddenly emerge thousands. Excessive expansion of the market led to disorderly competition between brands, "price war" with the sky.
The result of lower prices, resulting in the quality of wood flooring is difficult to protect, the legitimate rights and interests of consumers more often damaged. Good and bad brands and thousands of different quality so that consumers are silent, seriously affecting laminate wood flooring the market consumer confidence.
From the sales service point of view, many of the level of wood flooring still remain at a very simple level, many wood flooring brand in the stocking, installation and after-sales service, there are many problems. Business philosophy gradually changed from the sale of real estate in recent years can be seen, the developers from the simple selling house patio and deck furniture evolved into a way to sell life, the price decided to all the time quietly, marketing strategy conversion, directly according to market demand to seize consumer psychology , Both for consumers to guide, but also conform to market development.
In the flooring industry, although the action is not violent, but the major brands to take action has been told to consumers, floor sales will sell from the sale of quality, selling prices to become selling services. "As more and more wood flooring brands to join the" service war ", the wood flooring industry is expected to fight a service, fight quality-oriented marketing of the new era, ushered in a new round of healthy competition and orderly development. From this array of "service wind", we can see that the industry has become more and more attention to consumer demand, so that consumers understand the flooring industry, enhance decking ideas spain the interaction, the development of the industry is beneficial.
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