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What is the difference between Google Analytics Acquisition and Audience?
Acquisition --> How do you acquire visitors, where do visitors come from.
Audience --> Who is your audience, how many, how often do they return, etc..
Google Audience is overview report of what is overall total visit and how visitors performed on the website.
Google Acquisitions Overview report will show you how well each channel drives conver
1.Google Audience is overview report of what is overall total visit and how visitors performed on the website.It basically refers to all the traffic and their characteristics.
2.Google Acquisitions Overview report will show you how well each channel drives conver. It views where the traffic is coming from.It is data which is showing the organic sources like Google or Bing.