Yes, if you look from the user point of view, they have to keeps searching for the original website or the product... but unless there is a legal issue, I would allow it just for publicity.

You have to be creative as a long as you are associated with the products I see nothing wrong with this.

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And THAT's the key! To be creative. Is like people making videos about certain products and putting them up on the web as if they were company advertising. I only know of one that protested. I think it was Volkswagen, because the "commercial" was about a suicide bomber that explodes inside the car, but the car doesn't explode, not even the windows...

So you were saying that most people don't complain about the advertising by someone else? It will be seen as another way to get business.