11-25-2006, 06:31 AM
It's called branding. It mostly happens with new products. The first successful maker of said product becomes the household common-name.
Anyone know the generic word to use instead of these trademarks?
Astroturf
Kleenex
ViceGrips
Pampers
Xerox Copy
Google it
Podcast
Anyone know the generic word to use instead of these trademarks?
Astroturf
Kleenex
ViceGrips
Pampers
Xerox Copy
Google it
Podcast