Generic domains 'sought after at this time of year'--Shanghai NIC Network Service Co.
Generic domains 'sought after at this time of year'--Shanghai NIC Network Service Co.,Ltd

Domain name news brought to you by Shanghai NIC Network Service Co.,Ltd

A good generic domain name can be a valuable asset and seasonal addresses are also a savvy investment, one industry expert has suggested.

A spokesman for Pipex said this week that there can often be sudden surges in demand for effective domain names and added generic addresses purchased ahead of seasonal periods such as Christmas are a good example of this.

"We do notice seasonal changes in demand for domain names … most good festive-related names, like, are already registered [and can] cost a lot of money," he said.

He added that a number of similar web addresses, such as and have recently hit the auction market and that registrations for these types of generic domains can rise significantly at this time of year.

Last month, reported that attracted around 14 bids and reached $27,000 USD at a recent Sedo auction but failed to make its reserve price.

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