04-25-2008, 02:54 PM
justontime Wrote:What would be the best way to add a blog to an existing site? The company concerned runs rail tours for railway enthusiasts and the blog is intended as a marketing tool to develop customer interest/loyalty. Would it be better to have an external blog with a link on the site or should the blog be more prominent on the site itself?
I would have the blog as an external thing, and as a free blog from one of the blogging sites, like Blogger, or WordPress. It would be more "legit" as a blog and would not feel as marketing and advertising. But on the site you can put a forum where people can talk and chat and comment about whatever they want. At least I think that way would be more effective.